New Model Army are a band based in Bradford in the north of England. Lead singer and band founder Justin Sullivan fronts the band in this tribute to the beautiful game and in support of the NGO Spirit of Football. "Spirit of Football CIC is a not–for–proﬁt community interest company dedicated to promoting a very special ball as the “star of the beautiful game” in the run–up to each World Cup. We call it The Ball.The Ball is football’s equivalent to the Olympic Torch. Every four years, it kicks off from Battersea Park in London, where the very first game of modern rules football took place. Its destination is the Opening Ceremony of the World Cup". For the 2014 journey to Brazil, The Ball was made by prisoners enrolled in Pintando a Liberdade, a rehabilitation programme which rewards good behaviour and up-skills.
The fourth epic Spirit of Football journey kicked off on January 9th, 2014, commemorating the 150th anniversary of the first official game played there under the new Football Association rules. Back in 1864, the exhibition match boasted teams consisting of the best football players there were. After the match, The newly-formed Football Association toasted the new rules with an inclusive call-to-action: “Success to football, irrespective of class or creed”.